K Khaisar wedding baturaja provided services that were inconsistent with the advertisements and agreements made with consumers, silva junistia and ardina mayasari. this study addresses two research questions: (1) to what extent were khaisar wedding baturaja’s advertisements or promotional activities consistent with the advertising standards stipulated under consumer protection regulations? and (2) what legal remedies are available to consumers silva junistia and ardina mayasari in relation to the provision of services by khaisar wedding baturaja that were inconsistent with the advertisements and contractual agreements?this research employed a normative legal research method with a descriptive approach. the study primarily relied on secondary data, supported by interview findings. data were collected through a literature review, analysed qualitatively, and conclusions were drawn using the deductive method.the findings indicate that khaisar wedding baturaja’s advertisements and promotional activities did not comply with the advertising standards prescribed under consumer protection law, as they violated article 8 paragraph (1) letter (f), article 9 paragraph (1) letter (k), and article 16 letter (b) of the consumer protection law (uupk). furthermore, the legal remedies available to consumers silva junistia and ardina mayasari in relation to the services provided by khaisar wedding baturaja, which were inconsistent with the advertisements and contractual agreements, include amicable settlement through deliberation, filing a complaint with the consumer dispute settlement agency (bpsk), or initiating legal proceedings before the court.this study recommends that business actors fulfil the commitments stated in their advertisements and contractual agreements, while consumers should enhance their understanding of their legal rights.